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Assistant Brand Manager

İş tanımı

As Reed Turkey, we are looking for a “Assistant Brand Manager” with below requirements for our multinational client operating in food sector.

Qualifications

  • Bachelor's degree in preferably Business Administration, Economics, Industrial Engineering
  • Minimum 2 years of marketing work experience in FMCG sector
  • Able to use Nielsen and preferably Ipsos HTP (Eeezy) modules
  • Is a team player; needs to develop good relationships with 3rd parties, agencies and sales teams
  • Needs to have good interpersonal & influencing skills
  • Strong analytical and conceptual skills
  • The ambitious position holder should be self-initiative and needs to have passion
  • Dynamic Professional with strong communication skills
  • A visionary marketing professional with a strong and authentic business sense and the real desire to achieve targets
  • Hard-working professional, being able to work under pressure, with high frustration tolerance
  • The ability to successfully carry out multiple tasks simultaneously is a must

 

Job Description

  • Assist and implement marketing, innovation and communication strategies and marketing plans for the area of responsibility in defined consumer segments,
  • Follows the market dynamics and competition with research reports and prepares analysis based on research data. Develops recommendations and action plans accordingly (Nielsen, HTP, BHT, etc…),
  • Follows the annual marketing budgets,
  • Manages digital marketing (social media and digital campaigns) for their launch acitivities,
  • Coordinating all launch / re-launch activities,
  • Working on product, packaging, communication, PR, activity, pop, promotion, etc. operations with relevant units and agencies,
  • Preparation of periodic presentations (report, analysis and all other content)
  • Coordinates events, sampling activities, promotions and other ATL, BTL, PR projects with agencies,
  • Development of efficient relations with agencies and related 3rd parties to deliver results,
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